Data-Driven Pricing, Marketing, and Sales Strategy: A Unique, Holistic Approach.
Achieve higher sales growth and profits with value-based research and practical business expertise.
A selection of the more than 800 clients we served
The Six Steps Value Process.
You will benefit from our blend of proprietary leading-edge AI technology and practical business experience to substantially increase your sales growth without sacrificing profits.
Here's how it works
01.
Identify challenges.
We'll develop deep insights into your product, market, and customers to understand your company's strategic and pricing challenges and to set objectives for the project.
02.
Conduct Value Research.
We collaborate to create a questionnaire that will uncover and define the true purchase behavior and willingness to pay in your market. To source respondents, we enlist panel companies. These companies have access to individuals ready to share their preferences and perceptions, including those with specific industry expertise and job titles for B2B research. Or consumers for B2C research.
03.
Computer analysis.
Our AI-powered software, known as the Predicted Demand Engine™, analyzes data from the Value Research and accurately forecasts demand at various price points and recommends the customer segment, the marketing, the product/service, the sales strategy, and the pricing strategy that maximizes both sales volume and profitability.
04.
Human interpretation.
We complement the Predicted Demand Engine™ data with hands-on insights from seasoned business experts, creating holistic, actionable recommendations for your pricing, products or services, and marketing and sales strategies.
05.
Collaborative action plan development.
Every company, including yours, has constraints and experiences that need to be considered as we jointly develop a practical action plan specific to the research results and your company’s needs and resources.
06.
Training and process implementation.
Staff needs to be trained, and processes might need to be enhanced or developed to ensure that your company will gain the maximum benefits from detailed insights into your market's purchase behavior and willingness to pay captures in the project.
About Us
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Market Research for Pricing
A unique method for pricing research to accurately predict your sales volume, revenue, and profits.
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Holistic View
We offer a scientific, innovative process to generate rapid, profitable corporate growth.
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Dependable & Practical Results
View the case studies that describe unique situations, challenges, findings and results.
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Industries We Serve
Software, Services, Goods, SaaS, Education and more.
Want to learn more? Contact us!
Please fill in the form below so we can reach out and help you gain quicker, more profitable growth in your company.